What was the marketing guy thinking when he hooked up The Supremes with a bread brand deal? Pumpernickel maybe, but white bread?!

I own the plastic sleeve the bread came in. Made in 1966 by Schafer Bakeries, Inc. of Lansing, Michigan, in partnership with Hitsville Merchandising, where someone should have caught the irony of the bread match.

Please play the film for optimum Kitsch pleasure!